Over the last few years, Inbound Marketing has rapidly emerged as a proven and effective approach that helps B2B and B2C business of all sizes cost-effectively: expand their reach, connect with profitable customers, generate sales, and generate rewarding ROI.
And given the growing importance and influence of Inbound Marketing, it’s not surprising that many individuals and business are searching for tips, strategies, insights and ideas on how they can reap lasting results – and avoid pitfalls, risks and problems along the way.
To help point you in the right direction, below we’re pleased to highlight what in our opinion are some of the top online resources for Inbound Marketing best practices:
Resource: HubSpot’s Marketing Blog (Inbound Marketing Section)
Where It Is: http://blog.hubspot.com/marketing/topic/Inbound-Marketing
What You’ll Find: HubSpot’s Inbound Marketing-focused blog is loaded with useful advice and, indeed, more best practices than you can imagine. The information is nicely laid out, very easy to understand (i.e. you don’t have to be a marketing expert), and there are some great Infographics as well. Really, HubSpot is the company that invented the term “Inbound Marketing” in the first place, so it’s no surprise that they’re definitely a top online resource.
Resource: Peter Kim’s Website
Where It Is: http://www.beingpeterkim.com
What You’ll Find: Peter Kim is an acclaimed digital marketing expert who regularly speaks at top conferences, including SXSW and Web 2.0 Expo. He’s also been featured in many industry leading media outlets, including The New York Times, the Wall Street Journal, CNN, The Economist, and the list goes on. On Peter’s site you’ll find a wealth of well-written, easy-to-understand advice, insights and best practices on Inbound Marketing, as well as other related concepts (e.g. customer experience journey, buyer personas, etc.).
Resource: For Entrepreneurs
Where It Is: http://www.forentrepreneurs.com/blog/
What You’ll Find: For Entrepreneurs is an outstanding blog created by serial entrepreneur David Skok. While it’s a great online resource for all businesses, it’s particularly valuable for startups and entrepreneurs who want to learn about building a high powered sales and marketing system.
Resource: Jeff Bullas’ Website
Where It Is: http://www.jeffbullas.com/
What You’ll Find: Jeff Bullas is a noted strategist, author, speaker and blogger who covers everything from branding, to content, to social media marketing and more. What’s really great about Jeff is that he doesn’t write from a technologist’s perspective (although he’s an expert on the technology side of things). Rather, he writes from a business perspective – and so his advice is practical, as well as visionary.
…and last but not least:
Resource: The Leap Clixx Blog
Where It Is: Right Here!
What You’ll Find: OK, yes, we admit that including our blog may seem a bit on the self-serving side. But not doing so would be dishonest, because we really do strive to offer all kinds of useful advice in this space. And frankly, customers tell us all the time that they love our blog.
So, if you’re a regular visitor, thanks for your support and we promise to keep sharing valuable advice and resources (just like this blog post!).
And if you’re new to our blog and website, then welcome aboard! There’s plenty to discover, and we invite you to spend as much time as you want checking out the best practices, downloading our ebook, and of course, contacting us if you have any questions.
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